Sneaker Destination Stadium Goods Is Closing Up Shop In New York City
Written by djfrosty on January 10, 2025
Source: Stadium Goods / Stadium Goods
Bad news for sneaker hustlers as the resell game has taken yet another hit with the announcement that consignment store Stadium Goods is closing up shop at its New York City location.
According to Footwear News, one of the few secondary sneaker markets with an impeccable reputation for selling authentic sneakers has decided to close their doors in the Big Apple after almost 10 years in the game. Senior Vice President and General Manager, Michael Daniel, told Footwear News of their plan to close down their location in Lower Manhattan and focus more on the digital side of the game as he feels that’s where they get most of their business.
Footwear News reports:
“The lease term was coming up and we decided not to renew,” Daniel told FN. “Our business is primarily through digital channels, so that’s where Stadium Goods is focusing investment to drive growth. But in the meantime, we’re planning to transform our market center at 412 Broadway so that we can both intake new products from sellers and offer an elevated retail experience in the same space.”
The sneaker consignment company’s Howard Street store — which quickly became a haven for coveted and hard-to-find sneakers — is positioned in the heart of NYC’s SoHo neighborhood. The store opened for business on Oct. 16., 2015, and seven years later, Stadium Goods renovated the locationin February 2022. The updates included the addition of an entrance at 305 Canal St. and an expansion to 2,860 square feet of space for people to shop.
This is just more evidence that the sneaker resale game isn’t what it used to be just a few years ago. With all kinds of Nike and Jordan grails releasing only to brick upon arrival. Meanwhile, brands like Saucony, Hoka, New Balance, adidas and Samba’s are becoming the new go-to sneakers for the everyday person, investing in kicks isn’t the safe bet it used to be not too long ago. Heck, even Crocs seem to be more popular these days than the latest Nike SB Dunk releases.
What do y’all think about Stadium Goods closing up shop in NYC? Let us know in the comments section below.