De La Ghetto, Venesti and Mr. Pauer Celebrate Latin Music at White Claw Sessions Powered by Billboard
Written by djfrosty on December 18, 2024
This article was created in partnership with White Claw®.
White Claw® Sessions Powered by Billboard is a premier event series that celebrates music, creativity, and social connection. On Monday night, this year’s free series of experiences came to a close with an epic celebration in Miami, featuring performances from De La Ghetto, Venesti and Mr. Pauer. Fans came through with their crew to enjoy the star-studded lineup and cheers to a big night of Latin music.
The evening kicked off with an intimate discussion with De La Ghetto, where White Claw® brought VIP fans—and a few lucky fans from the line—behind the scenes of his storied career in reggaeton. He touched upon his diverse range of cross-genre influences, operating as an independent artist, and times when living in the moment and connecting with friends, ala Grab Life By The Claw™, has led to some of his biggest collaborations, including his work with Daddy Yankee.
“There was just one time, I think it was 11, 12 years ago. I was at Daddy Yankee’s studio. We’re talking about Yankee when he was still the big boss,” De La Ghetto explained, “Yankee had a studio in Carolina, Puerto Rico… All of a sudden, Yankee opens the door to the studio with the ‘Llegamos a la Disco’ beat. It was like, Yo, everybody’s here. Let’s do this song together.”
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“Like right there. He put me on the spot. He said, ‘De La Ghetto, you know what? Come up with the hook.’ I was like, damn, Yankee, I see.. I like to take my time when I’m writing, you feel me? So all of a sudden, me sale el coro, así natural.. I just laid down the hook, and then everybody start doing their own thing. All of a sudden, two weeks later, we shot the video, and boom, and it was just one of my biggest hits ever.”
In addition to the exclusive Q&A, White Claw also surprised the lucky fans from the line with a meet and greet and photo op with De La Ghetto.
The party continued as doors opened, bringing fans closer to the stage and beach, where they grabbed their favorite White Claw® drinks—whether it was a classic White Claw®, a bold White Claw® Surge, or a refreshing piña colada made with White Claw® Vodka—and got ready for a night of fun and music. Mr. Pauer warmed up the crowd with today’s biggest reggaeton hits as fans enjoyed drinks, dancing, photos and merchandise to commemorate the night. Venesti kept the oceanside vibes going, delighting fans with an upbeat mix of reggaeton and dembow-laced hits that paired perfectly with the sunset. De La Ghetto took the stage with an epic lineup of his biggest hits, ranging from his verse on Daddy Yankee’s “‘Llegamos a la Disco” to newer work off his 2023 release GZ.
From can’t-miss shows and fly away festival experiences to partnerships with top charting artists and exclusive fan giveaways, White Claw® is no stranger to the music space. Though White Claw® Sessions Powered by Billboard has come to a close, the fun isn’t over—White Claw® Sessions will continue into 2025, so stay tuned for more exciting Sessions with your favorite artists!
Don’t miss your opportunity to Grab Life By The Claw™ with your crew—make sure you’re signed up for White Claw Shore Club to find out how you can be at the next Sessions, plus get access to exclusive sweepstakes and prizes, epic drops, and community vibes.
See more from White Claw® Sessions Powered by Billboard with De La Ghetto, Venesti and Mr. Pauer.