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BTS’ ‘Butter’ Music Video Hits 1 Billion YouTube Views

Written by on December 4, 2024

BTS’ latest accomplishment is smooth like butter! The group notched their seventh entry into YouTube‘s Billion Views club with their 2021 music video for “Butter.”

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Their previous videos to hit one billion views on the platform include “Dynamite,” “Boy With Luv” featuring Halsey and “DNA,” among others. In the “Butter” music video, the septet — including V, Suga, Jung Kook, Jin, RM, Jimin and J-Hope — pose in the camera and for mugshots, weaved with slick choreography throughout. They also dance at press conferences, in a gymnasium, on a massive stage and more. “Smooth like butter, like a criminal undercover/ Gon’ pop like trouble breaking into your heart like that,” they sing on the upbeat hit.

“Butter” was released in May 2021 via Big Hit and Sony Music Entertainment, marking BTS’ second English-language single after “Dynamite.” The group performed the track at the 2022 Grammy Awards, where “Butter” was nominated in the best pop duo/group performance category. It also won best K-pop at the 2021 MTV Video Music Awards. Over on the Billboard charts, the song spent a total of 10 weeks in the No. 1 spot on the all-genre Billboard Hot 100 songs chart. “Butter” was also crowned the top title on the 2021 Songs of the Summer chart.

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“Firstly, we never actually expected that we were going to release another single, but the virus is getting longer and longer so we thought we need another summer song,” RM previously told Apple Music’s Zane Lowe about the track, which was released amid the height of the COVID-19 pandemic. “We thought we needed another summer number, and ‘Butter’ was perfectly fit for that. And now we’re here.”

To celebrate the group’s newest Billion Views Club member, rewatch BTS’ “Butter” music video below.

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