Hello Kitty Brings ‘Just a Girl’ Vibes to New Igloo Cooler in Celebration of 50th Anniversary

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Hello Kitty is officially 50 years old, and to celebrate the milestone, Igloo has created an official limited-edition Hello Kitty cooler that will be the spotlight of your merch collection.

Just like the adorable character, the outdoor brand is encouraging you to get together with friends new and old with a special cooler that’ll keep snacks and beverages fresh while you picnic in the park. The design doesn’t just show off a statement-making gradient color scheme, but has a built-in handle that’ll make carrying a breeze. Another standout feature is the side push button that’ll open the cooler with a simple push.

Reviewers are even gushing over the cooler saying they “love the reliability of Igloo cooler and the cuteness of a childhood friend.” The cooler will also tug on your nostalgic side featuring images of Hello Kitty and and graphics of her favorite things — including her iconic bow.

Keep reading to learn more and shop the Hello Kitty cooler.

With the Hello Kitty cooler being a limited-edition design, that means that once it’s sold out, it most likely won’t be restocked. If you happen to miss out on snagging this limited-edition cooler, you can still find more Hello Kitty designs including one that spotlights the character by herself, a Hello Kitty x Care Bears crossover cooler design and a Hello Kitty & Friends version that are all only $45.

For the cooler brand, this latest collection only expands the collaborations that they’ve released with other popular ones including The Powerpuff Girls and a Dookie-themed design.

For more product recommendations, check out ShopBillboard‘s roundups of the best music coolers, portable grills and tote bags.