Rauw Alejandro’s Disco-Tinged ‘Touching the Sky’ Dances to No. 1 on Latin Pop Airplay
Written by djfrosty on August 20, 2024
Rauw Alejandro returns to No. 1 on Billboard’s Latin Pop Airplay chart with “Touching the Sky,” as the song jumps 2-1 to rule the Aug. 24-dated ranking. The new champ marks his fifth No. 1 overall and second as a soloist after “Todo De Ti” dominated for 28 weeks between 2021-22.
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The disco-infused “Touching the Sky,” released through Duars/Sony Music Latin on May 23, lands at the summit on Latin Pop Airplay with a 7% gain in audience impressions, to 3.8 million, earned in the week of Aug. 9-15, according to Luminate. Thanks to its audience improvement the song trades places with Piso 21 and Wisin’s “La Misión,” which dips 2-1 with an 11% drop, to 3.8 million impressions.
“‘Touching The Sky’ is out! Thanks for the loveeee siempreeeee,” the Puerto Rican announced on his Instagram account almost three months ago. The song’s connection with the Latin pop audience and programmers comes after the first taste of Rauw Alejandro’s new art direction overall, where he steps out of his rhythmic music chapter and embraces the pop side he occasionally showcased in prior releases, plus welcomes a more dapper wardrobe, as he’s been teasing on socials.
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“Touching the Sky” also marks Rauw Alejandro’s first No. 1 on Latin Pop Airplay as a soloist, unaccompanied by any other act, since the 28-week ruler “Todo De Ti” in 2021-22. In between, Raúl placed another champ, the Shakira collab “Te Felicito” (one week atop in May 2022). Plus, two top 10s followed: “Beso” with Rosalía (No. 2 high) and the No. 9-peaking “Bzrp Music Sessions, Vol. 56” with Bizarrap (both in July 2023).
In sum, Rauw Alejandro has logged five career No. 1s on Latin Pop Airplay, dating back to 2020. Here’s his collection of champs:
Peak Date, Title, Artist, Weeks at No. 1:
- June 6, 2020, “TBT,” with Sebastian Yatra & Manuel Turizo, three
- March 13, 2021, “Baila Conmigo,” with Selena Gómez, two
- May 8, 2021, “Vacío,” with Luis Fonsi, six
- June 19, 2021, “Todo De Ti,” 28
- May 7, 2022, “Te Felicito,” with Shakira, one
- Aug. 24, “Touching the Sky”
Beyond the Latin Pop Airplay coronation, “Touching the Sky” rebounds to its No. 24 peak on the overall Latin Airplay chart, his first appearance as a solo singer since “Cúrame” ruled the March 5, 2022, chart.