October London’s ‘Mulholland Drive’ Cruises to No. 1 on Adult R&B Airplay Chart
Written by djfrosty on July 30, 2024
October London scores his second consecutive No. 1 single on Billboard’s Adult R&B Airplay chart as his song “Mulholland Drive,” featuring Snoop Dogg and Latoiya Williams, glides 3-1 to rule the list dated Aug. 3. The singer’s previous release, “Back to Your Place,” reigned for 10 nonconsecutive weeks between August and December of 2023.
“Mulholland Drive” parks atop Adult R&B Airplay after an 11% jump in plays that made it the most-played song on U.S. monitored adult R&B radio stations in the tracking week of July 19 – 25, according to Luminate. The new champ unseats J. Brown’s “If You Could See You” after its one-week rule.
As both of October London’s first two Adult R&B Airplay appearances have yielded No. 1s, he’s the first act to achieve the feat since Tems last year. The Afrobeats and R&B singer’s first leader came through a feature on Wizkid’s “Essence,” which dominated for 14 weeks in 2021. The second, her own “Free Mind,” posted nine weeks in charge beginning in February 2023. (An extra dimension to Tems’ achievement – “Essenc”” was the year-end No. 1 for the Adult R&B Airplay chart for 2022 and “Free Mind” took the honor the following year.)
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For Snoop Dogg, his guest credit on “Mulholland Drive” gives the veteran rapper his first Adult R&B Airplay No. 1. He came close to the summit in 2018, when he and Ball Greezy featured on Lil Duval’s “Smile (Livin’ My Best Life),” which stopped at No. 2. Snoop Dogg has racked up 12 Adult R&B Airplay entries in his career; as a lead act, his best showing was a No. 20 peak for “California Roll,” featuring Stevie Wonder, in 2015.
Singer Latoiya Williams, meanwhile, grabs her first Adult R&B Airplay champ through her first time on the list.
Elsewhere, “Mulholland Drive” speeds 20-12 on the R&B/Hip-Hop Airplay chart, which ranks songs by combined audience totals from adult R&B and mainstream R&B/hip-hop radio stations. There, the track swells to 6.2 million in audience, a 16% improvement over last week.