Live Nation Leans on Arenas & Amphitheaters in Record-Setting Second Quarter
Written by djfrosty on July 30, 2024
Live Nation continued on its post-pandemic growth trajectory with another record-setting second quarter. Revenue grew 7% to a record $6.02 billion, and adjusted operating income (AOI) improved 21% to $716 million due to a 61% gain in the concerts segment’s AOI, the company announced Tuesday (July 30).
Despite occasional news about canceled tours and festivals, Live Nation’s results suggest fan demand is strong enough to meet the supply of artists on tour. Cancellation rates for North American concerts are tracking lower than they were in 2023, according to the company, and Live Nation hosted 39 million fans globally in the quarter, up 5% from the prior-year quarter. As tours shifted from stadiums to smaller venues, the total number of concerts increased 23.2% in North America and rose 19.9% overall.
Through the first six months of 2024, total revenue grew 12% to $9.8 billion and AOI improved 19% to $1.08 billion. The number of events grew 16.9% to 25,881, while the number of fans at Live Nation concerts and festivals rose 10.4% to 61.8 million.
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“We continue to see strong demand globally, with a growing variety of shows attracting both casual and diehard fans who are buying tickets at all price points, which speaks to the unique experience only live concerts can provide,” CEO Michael Rapino said in a statement.
With fewer stadium shows than the prior year, Live Nation is leaning on arenas and high-margin amphitheaters in 2024. Arena attendance was up by double digits globally, theater and club attendance rose 15% and amphitheater attendance was up about 40%. Amphitheaters in particular are good for Live Nation’s bottom line. Almost a third of Live Nation’s amphitheaters have been updated since 2022 — including with new bar designs and upgraded VIP boxes — and have produced an aggregate return of over 30%, according to the company.
In the ticketing division, revenue was up 3% to $731 million and AOI was flat at $293 million, and the quarter ranked among the company’s top five in terms of transacted and reported ticket sales. Ticketmaster sold 78 million fee-bearing tickets in the quarter, about the same as the prior-year quarter. Fee-bearing gross transaction value was even at $8.4 billion.
Sponsorships and advertising revenue grew 3% to $312 million and AOI rose 10% to $223 million. Live Nation secured a multi-year, multi-festival partnership with Coca-Cola and an extension with video streaming service Hulu to be the official streaming destination for Bonnaroo, Lollapalooza and Austin City Limits.
The latest numbers show the extent to which Live Nation has grown since the touring business returned from pandemic-era shutdowns in 2020 and 2021. Second-quarter revenue was 36% greater than the $4.43 billion the company saw in the second quarter of 2022, and AOI was 49% above Live Nation’s $480 million of AOI in the same period in 2022. What’s more, the business is considerably larger than it was before the pandemic. Second-quarter revenue and AOI were up 90.8% and 124.4%, respectively, from the same quarter in 2019.
Topline results for Q2:
- Total revenue of $6.02 billion, up 7%, driven by an 8% increase in concert revenue.
- Adjusted operating income of $716.2 million, up 21%, driven by a 61% increase in concerts AOI.
- Total attendance rose 4.9% to 38.9 million.
- The number of concerts rose 19.9% to 14,678.