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Ariana Grande to Continue Business With HYBE

Written by on June 12, 2024

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Ariana Grande and HYBE, led by CEO Scooter Braun, look forward to continuing their long-standing business partnership and pursuing creative opportunities in Weverse and REM Beauty, according to representatives for the superstar and global company.

Grande in this new chapter will continue to be managed exclusively by Brandon Creed and his Good World Management, to which she signed last December. Good World’s roster also includes Charli XCX, Troye Sivan, Demi Lovato, Normani, Orville Peck and others.

“[Ariana] likes that [Brandon] understands her on a different level and between acting and music, she has a lot coming up and is excited to have found a new support system to help her execute her plans,” a source close to the situation told Billboard at the time.

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Grande has had nine charting albums on the Billboard 200, with six topping the list, including her latest release and seventh studio album, Eternal Sunshine. The album spawned two Hot 100 No. 1s with the dancey and confident lead single “Yes, And?” and its aching follow-up “We Can’t Be Friends (Wait For Your Love).” In all, Grande has charted 85 songs on the tally, including 22 top 10 hits and nine chart-toppers.

Grande recently released the Penn Badgley-starring music video for current single “The Boy Is Mine,” which also features cameos from Brandy and Monica, as Grande’s hit interpolates their 1998 song of the same name. Ahead, Grande is starring as Glinda in the anticipated Wicked film, for which part one will hit theaters this November.

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