Nemo’s ‘The Code’ Translates Eurovision Win Into Global Chart Debuts
Written by djfrosty on May 22, 2024
Another edition of Eurovision Song Contest – the pan-European Olympics of pop songwriting – has come and gone, but the competition’s impact lingers, with six songs appearing on the May 25-dated Billboard Global Excl. U.S. chart. Nemo’s “The Code” won for Switzerland and leads all charting songs, debuting at No. 21, while also cracking the Billboard Global 200 at No. 52.
“The Code” arrives with 21.6 million streams worldwide, 20.8 million of which, or 96%, were from outside the U.S., May 10-16, according to Luminate. It crowns Billboard’s Switzerland Songs, while placing in the top 10 on rankings reflecting activity in Austria, Belgium, Croatia, Finland, Greece, Iceland, Luxembourg and Sweden.
Eurovision runner-up Baby Lasanga’s “Rim Tim Tagi Dim”, representing Croatia, and fourth-place finisher Slimane’s “Mon Amour” (France) also debut on both global charts. The former is new at No. 64 on Global Excl. U.S. and No. 139 on the Global 200, and the latter starts at Nos. 61 and 144, respectively.
Plus, third-place finalist “Teresa & Maria” by Alyona Alyona and Jerry (Ukraine) hits Global Excl. U.S. at No. 130 and seventh-place finisher “La Noia” by Angelina Mango (Italy) arrives one spot higher at No. 129.
One other Eurovision song appears on both global charts, but you won’t find it on the competition’s leaderboard. Joost’s “Europapa,” representing the Netherlands, was disqualified from competing after the singer threatened Eurovision’s production crew. The ban may have helped spur global consumption, as its No. 24 re-entry on Global Excl. U.S. comes just below the winning track’s debut, and it leads the Eurovision pack on the Global 200, one spot above “The Code,” at No. 51.
The global success of Joost’s entry, particularly on the Global 200, were U.S. sales and streams are part of the chart’s equation, is unique. On average, this year’s six Eurovision tracks drew 3.65% of their worldwide streams from the U.S. in the frame following the competition’s close, in line with last year’s 3.58%. But “Europapa” is an outlier, more than doubling that average. Of 23 million streams worldwide in the tracking week, 7.44% come from the U.S., marking the highest domestic share of any Eurovision song to have hit the global charts since 2021. The song’s spiked American activity is notable since its lyrics are in Dutch (while “The Code” is performed in English).
The total tally of six Global Excl. U.S.-charting songs improves upon the four from Eurovision’s 2023 haul and matches 2022’s six. Still, 2021’s competition remains unmatched with seven, including Måneskin, which won for Italy with “Zitti E Buoni.” That song got as high as No. 10 but proved an appetizer for the group’s “I Wanna Be Your Slave” and “Beggin,” which climbed to Nos. 8 and 2, respectively, later that year.