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Garth Brooks, Carrie Underwood & Alabama to Headline Kickoff Jam Festival

Written by on April 17, 2024

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The forthcoming new music festival Kickoff Jam in Panama City Beach, Fla., will feature a star-studded lineup, spearheaded by Garth Brooks, Carrie Underwood and group Alabama when it launches Aug. 30, and running through Sept. 1.

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Country group Alabama will headline on Friday, Aug. 30, with a special appearance by Randy Travis. Other artists on that day’s bill also include Jamey Johnson, Tyler Farr, Gavin Adcock, Pam Tillis and Catie Offerman.

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The Saturday, Aug. 31, lineup will be headlined by Underwood. Other performers are NEEDTOBREATHE, Lauren Alaina, Restless Road, Carter Faith and Kayley Green.

The final evening, Sunday, Sept. 1, will feature headliner Brooks, as well as additional performers The Oak Ridge Boys, Randy Houser, Rhett Akins, Mackenzie Carpenter and Allie Colleen.

The festival is presented by the producers of Gulf Coast Jam presented by Jim Beam, with three-day passes ranging from $299 to $1399, with passes available beginning April 24 at 10 a.m. CT at kickoffjampcb.com.

“I’ve been doing this for 40 years, and without question, this is the biggest show we’ve ever put on,” said executive producer Rendy Lovelady in a statement. “We’re excited to celebrate five decades of Country music in Panama City Beach!”

“It’s such a great honor to be a part of bringing the biggest names in Country music right here to our beautiful beaches,” said Kickoff Jam COO Mark Sheldon in a statement. “It’s our vision to not only support the local community, but to show the country how proud we are of our heritage and Country music in Panama City Beach.”

Tunein.com has joined as the official media sponsor for the festival, while Storme Warren, host of TuneIn’s The Big 615, will host the weekend’s festivities.

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