October London’s ‘Place’ Is at No. 1 on Adult R&B Airplay Chart
Written by djfrosty on August 24, 2023
Nine weeks into his Billboard chart career, October London scores his first No. 1 on any chart as his single “Back to Your Place” crowns the Adult R&B Airplay chart. The track rises from No. 3 to head the list dated Aug. 26 thanks to a 10% boost in weekly plays that made it the most-played song on reporting U.S. monitored adult R&B radio stations in the week ending Aug. 17, according to Luminate.
October London becomes the third lead artist to top Adult R&B Airplay with a debut entry in 2023, following Ambré (“I’m Baby,” featuring Jvck James) and Ravyn Lenae (“Skin Tight,” featuring Steve Lacy), both of whom led for one week each in May. (Extending to featured roles, James and Brent Faiyaz, featured on Alicia Keys’ two-week leader “Trillions,” also earned their first champs in their first career chart appearances.)
Elsewhere, “Back to Your Place” lifts 16-14 on the R&B/Hip-Hop Airplay chart, which ranks songs by combined audience totals from adult R&B and mainstream R&B/hip-hop radio stations. There, the song reached a new high of 7.8 million in weekly audience, an 11% improvement from the prior tracking week. Radio gains have driven the song’s fortunes on the Hot R&B Songs chart, which blends radio airplay with streaming and sales for a multi-metric view of the genre’s top songs each week; “Back to Your Place” also rises 16-14 there for a new high.
Alongside its radio gains, “Back to Your Place” has received corresponding gains in sales and streams. The single sold 1,000 downloads in the last tracking week, a 15% increase from the previous frame and sparking its No. 12 re-entry on the R&B Digital Song Sales chart. It also registered its best streaming week in the same tracking period, with 556,000 U.S. official on-demand streams in the same period, up 11% from the previous week.
Rising tides for “Back to Your Place” help October London scale the Emerging Artists chart, where he pushes 30-28 in his fourth week on the list. “Back to Your Place” appears on the singer-songwriter’s debut album, The Rebirth of Marvin, which was released in February.