CAA Signs Mexican Group RBD Ahead of First Tour in 15 Years
Written by djfrosty on January 25, 2023
CAA has signed Mexican pop group RBD for worldwide representation in all areas, Billboard has learned. Specifically, the L.A.-based agency will represent the band — now comprised of Anahí, Christian Chavez, Dulce María, Christopher von Uckermann and Maite Perroni — in areas such as acting, brand consulting, touring, podcasting and fashion/beauty.
News of the signing comes on the heels of RBD’s highly-anticipated announcement of a reunion that includes a 26-date global Soy Rebelde Tour with stops in Mexico, U.S. and Brazil. The stint will mark the group’s first time hitting the stage together since disbanding in December 2008 after their last show in Madrid.
The Live Nation-produced trek will kick off in El Paso, Texas, at the Sun Bowl Stadium on Aug. 25 and will make stops in key U.S. cities such as Chicago, New York, Miami and Los Angeles. When RBD last toured, in total it grossed $72.5 million and sold over 1.5 million tickets, according to figures reported to Billboard Boxscore.
“It’s a new era that makes us really excited and it’s a new opportunity to share the stage once again and feel a unique energy,” Perroni previously told Billboard. “There’re cycles in life and each one of us had to focus on our careers as actors and musicians and that meant we had to give those projects time, energy and a lot of dedication. It also allowed each one of us to grow professionally and personally. Now, the time [for the reunion] is perfect because we’re now more conscious, more mature, we’ll enjoy it from a different perspective now as adults.”
According to CAA, the group will also release new music in the spring. On the Billboardcharts, RBD has a total of seven entries on the Billboard 200 chart including Rebelde, Celestial and Nuestro Amor, and eight entries on Top Latin Albums with six hitting the top 10. Over on Hot Latin Songs, the band has 10 total entries and out of those, five hit top 10.
RBD is managed by Guillermo Rosas, who’s also executive producing the Soy Rebelde Tour.